PT Prima Karya Berjaya (PKB) is an agrochemical manufacturer headquartered in Jakarta, Indonesia, with operations rooted in Cikande, Banten since 2002. Serving farmers and plantation companies nationwide, PKB delivers a wide range of pesticide solutions tailored for diverse agricultural needs.

To bring coherence and visual impact across its expansive product portfolio, Prima Karya Berjaya partnered with Alkemistri to create a unified packaging system.

Each product variant was designed with a distinct color identity and high-contrast visuals, supported by curated imagery of relevant crops—providing immediate recognition and relevance for the target audience. The result is a consistent yet flexible system that strengthens brand visibility while clearly communicating category and function.